| Company Profile
Company Vision
QD Cellular’s mission is to become the largest supplier of accessories to the Southern African market. QD Cellular continues to successfully build its share of the market through four fundamental principles; the provision of unmatched service; exceptionally high quality product; competitive pricing; and the building of personal relationships with customers, thereby adding value to their businesses.
Competitive Advantage
Our major advantage lies in our ability to supply service providers, retailers and independent stores throughout South Africa and efficiently distribute products of high quality to the industry at market related pricing. We offer clients delivery within 24 hours from the placement of orders, assistance with promotions and advertising, regular visits from Field Marketing Executives and product training for cellular shop staff. Our excellent relationships with many of the leading cellular accessory channels, retailers and motor manufacturers ensure that we are a force to be reckoned with. We have gained a reputation with major resellers as a reliable supplier of accessories and GPS products. The combination of our pricing, delivery, account control, presentation, merchandising, product knowledge and product range translates into unmatched superior service to our customers.
Areas of Specialisation
QD Cellular imports Generic, Niche and Original accessories as well as GPS products. Our range of Generic accessories includes exclusive distribution of Supertooth car kits. QD Cellular has also secured the distribution of other products like Bluetooth data products from Transcend in Taiwan and Bluetooth headsets from Innovi Technologies We strive to introduce new products on a regular basis, and the latest additions to our product range are a Vehicle Battery Charger, the Hybrid Sports Action Camera and a Solar Charging Bluetooth Headset. Our product quality remains consistent as a result of the longstanding relationships that we have developed with our overseas suppliers.
Growth Expectations
We are fortunate to be in a market that has experienced major growth and have benefitted considerably from the partnerships that we have formed with major players within the industry. Over the past two years, QD has achieved phenomenal growth in excess of 40%. Our strategy of targeting network-affiliated franchise channels and major retailers has paid off. We expect to see growth in the vehicle navigation arena and launched a new GPS, the RouteSmart N30, in December 2008. We expect to grow our business by a minimum of 20% per annum over the next five years.
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